Dmitry Vinokurov is one of the industry’s most creative talents: world-class hair stylist, fashion designer, Wella trend-setter and other prestigious prizes and awards.

Dmitry finds inspiration in all that surrounds him; art, architecture, cinema and music, all guide him in his creation of world renowned looks. Dmitry’s successful career started when he first watched the Alternative Hair Show: “When I saw the show for the first time, I had a dream to go on stage one day, I wanted to join these historical fashion moments”. 17 years on from this moment, having done countless shows all over the world, the one thing everyone expects from Dmitry is to be blown away by all of his collections.

Inspired by a success of his salon in Moscow he ventures into the opening of a new salon in London.